TikTok Conversion Tracking

Modified on Fri, Sep 13, 2024 at 1:00 AM

TikTok is another social media platform that helps to find out your ticket-selling data and customer behaviour through your TikTok account. You need to go to generate TikTok Pixel in your TikTok Ad Manager account.

Setup TikTok Pixel:

Go to Marketing -> Conversion Tracking. Set the TikTok Pixel code (usually 20 characters). You can get more info to generate the Pixel Code here:

Page view Automatically Detected

Event Details
Page URL: Hide
https://classicghostevent.fearticket.com/frontapp

Load Time: 375ms
Timestamp: 2024-08-30 04:50:40
Parameter Details
event_experiment: pageview

While adding tickets to the cart.

/* This event fires when someone land on the ticketing page. */
gtag("event", "view_item_list", {  currency: 'USD',  screenName: 'Event List Page',  eventName: '{Event Name}'  items: [    {      item_id: ,      item_name: Event Details
Page URL: Show
Load Time: 370ms
Timestamp: 2024-08-30 04:31:28
Pixel Code: Hide
ttq.track('AddToCart',{contents: [{'content_id':11668,'content_type':'product','content_name':'General Admission','quantity':1,'price':80}],value: 80,currency: 'USD'})

Setup Method: Custom Code
Parameter Details
contents: Hide
[{"content_id":11668,"content_type":"product","content_name":"General Admission","quantity":1,"price":80}]
value: 80
currency: USD,      price: 9.99,      quantity: 1    },    {      item_id: '{Ticket Id}',      item_name: '{Ticket Name}',      price: 9.99,      quantity: 1    }  ]
});

JavaScript

On the checkout page,

Event Details
Page URL: Hide
https://classicghostevent.fearticket.com/frontapp/checkout?orderType=ticket

Load Time: 1198ms
Timestamp: 2024-08-30 04:36:12
Pixel Code: Hide
ttq.track('Initiate Checkout',{contents: [{'content_id':5461814,'content_type':'product','quantity':1}],value: '80.00',currency: 'USD'})

Setup Method: Custom Code
Parameter Details
contents: Hide
[{"content_id":5461814,"content_type":"product","quantity":1}]
value: 80.00
currency: USD

JavaScript

Complete Payment

Event Details
Page URL: Show
Load Time: 313ms
Timestamp: 2024-08-30 04:44:48
Pixel Code: Hide
ttq.track('CompletePayment',{contents: [{'content_id':5461814,'content_type':'product','quantity':1,'price':80}],value: 0,currency: 'USD',email: 'c5b239dc88628354c9e83ffa0cfeb556f05f4bc72eb4763ba7b17fe997e01ba9',phone: ''})

Setup Method: Custom Code
Parameter Details
contents: Hide
[{"content_id":5461814,"content_type":"product","quantity":1,"price":80}]
value: 0
currency: USD
Hashed Email: Show
phone:

Please review the instructions carefully and follow the outlined process.

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