Discount Coupon

Modified on Wed, Mar 11 at 12:12 PM

FEARTICKET's Discount Coupons feature lets event organizers create and manage promotional codes to offer discounts to ticket buyers, either automatically or via a code at checkout. This guide covers everything you need to know about setting up and managing discount coupons.


Overview

Discount Coupons are found under Tickets & Pricing > Discount Coupons in your event dashboard. From here, you can:

  • Add individual coupons one at a time
  • Bulk upload multiple coupon codes via a CSV file
  • Search and filter existing coupons by name, code, auto-apply status, or status




Frequently Asked Questions

How do I create a new discount coupon?

Navigate to Tickets & Pricing > Discount Coupons and click the Add New + button. Fill in the coupon details, conditions, and applicability, then click Save.


What information do I need to fill in when creating a coupon?

A coupon form is divided into three sections:


1. Coupon Detail

FieldDescription
Name (required)A label for the coupon, visible to you in the dashboard.
Code (required)The code buyers will enter at checkout (e.g., SAVE20).
Discount ByChoose between % (percentage) or $ (fixed dollar amount).
Discount (required)The discount value (e.g., 10 for 10% or $10 off).
TypeChoose Per Order to apply the discount once per order.
StatusToggle between Active and Inactive. A coupon only works when set to Active.
DescriptionOptional internal notes about the coupon.


2. Coupon Condition

FieldDescription
Min QuantityMinimum number of tickets required for the coupon to apply.
Max QuantityMaximum number of tickets the coupon can apply to.
Total UseThe maximum number of times the coupon can be redeemed across all orders.
ValiditySet a date range during which the coupon is valid.


3. Coupon Applicability

FieldDescription
Applicable OnChoose where the coupon works: Web, Box Office, or Both.
Auto ApplyIf set to Yes, the discount is automatically applied to all eligible orders without buyers needing to enter a code.
Applies ToChoose All ticket types and dates or select Custom to limit the coupon to specific ticket types or dates.

What is the difference between a percentage (%) and a fixed ($) discount?

  • Percentage (%): Reduces the ticket price by a percentage. For example, a 20% discount on a $50 ticket saves the buyer $10.
  • Fixed Amount ($): Reduces the ticket price by a set dollar amount. For example, a $5 discount on a $50 ticket makes it $45.

What does the "Type" field mean?

Currently, the Type is set to Per Order, meaning the discount is applied once to the entire order and not per individual ticket.


What happens if a coupon is set to "Inactive"?

Inactive coupons cannot be used by buyers at checkout. The platform displays the note: "This coupon is applicable only if status is active." You can reactivate a coupon at any time by toggling it back to Active.


What is the "Auto Apply" option?

When Auto Apply is turned On, the discount is automatically applied to all qualifying orders. Buyers do not need to manually enter a coupon code. This is useful for promotional periods or loyalty discounts.

If YES, the discount will automatically apply on all orders.


Can I restrict a coupon to specific ticket types or dates?

Yes. Under Coupon Applicability > Applies To, select Custom to choose specific ticket types and/or event dates the coupon should apply to. By default, it applies to All ticket types and dates.


Can I limit how many times a coupon can be used?

Yes. Use the Total Use field under Coupon Condition to set a maximum redemption count. Once the limit is reached, the coupon will no longer be accepted.


Can I set a validity period for a coupon?

Yes. Use the Validity date picker to define the start and end dates during which the coupon is active. Outside of this date range, the coupon will not work even if its status is Active.


How do I upload multiple coupon codes at once?

Click Bulk Upload + on the Discount Coupons listing page. You can upload a CSV file with multiple unique codes.


Important rules for bulk upload:

  • Put codes in the first column of the spreadsheet.
  • Do not add a header row.
  • A maximum of 1,000 codes per file is allowed.
  • Click "Click here to download sample file" to get the correct format. </aside>

What columns are shown in the Discount Coupons list?

The coupon list table shows the following columns:

ColumnDescription
NameThe internal name of the coupon.
CodeThe discount code.
RedeemedHow many times the coupon has been used.
Auto ApplyWhether auto-apply is enabled.
Applicable OnWeb, Box Office, or Both.
Applied OnTicket types or dates the coupon applies to.
TypePer Order or other types.
Valid SinceStart date of coupon validity.
Valid UntilEnd date of coupon validity.
StatusActive or Inactive.
ActionEdit or manage the coupon.

Can I search or filter my coupons?

Yes. Use the search bar at the top of the Discount Coupons page to filter by:

  • Name
  • Code
  • Auto Apply (All / Yes / No)
  • Status (All / Active / Inactive)

Click Search to apply filters or Reset to clear them.


Understanding the Discount Coupons List View

Once you have created coupons, they appear in the Discount Coupons listing page under Tickets & Pricing. Here is a breakdown of everything you see on this screen:

Page Actions

ButtonWhat it does
Add New +Creates a single new coupon manually
Bulk Upload +Upload multiple coupon codes at once via a CSV file
ExportDownload the full coupon list as a CSV file
Search / ResetApply or clear filters on the coupon list

Search and Filter Bar

Use the filter bar at the top to narrow down coupons by:

  • Name: search by the coupon's internal label
  • Code: search by the exact coupon code
  • Auto Apply: filter by All / Yes / No
  • Status: filter by All / Active / Inactive

Coupon Table Columns Explained

ColumnDescription
NameThe internal label you assigned to the coupon
CodeThe discount code buyers enter at checkout
RedeemedThe total number of times the coupon has been used so far
Auto ApplyNo = buyer must enter the code manually; Yes = applied automatically at checkout
Applicable OnWhere the coupon is valid: Web, Box Office, or Both
Applied OnWhether the discount applies per Order or per Ticket
TypeThe discount value (e.g., 10%, 50%, 100%, or a fixed $ amount)
Valid SinceThe start date of the coupon's validity period (blank = no start restriction)
Valid UntilThe expiry date of the coupon (blank = no expiry set)
StatusActive (green) = usable by buyers; Inactive (grey) = disabled
Action iconsIcons to share, edit, duplicate, or delete the coupon


Things to note from the list view:

  • The Redeemed count updates in real time as buyers use codes.
  • Coupons marked Inactive cannot be redeemed until reactivated.
  • If Valid Since and Valid Until are blank, the coupon has no date restrictions.
  • Coupons with Auto Apply = Yes do not need a code. The discount applies to all qualifying orders automatically. 



Sample Coupons Created

Below is an example of how coupons appear in the Discount Coupons list once created:

NameCodeRedeemedAuto ApplyApplicable OnApplied OnTypeValid SinceValid UntilStatus
asd52NoWeb, Box OfficeOrder5.5%N/AN/AActive
asd10%124YesWeb, Box OfficeTicket10%N/AN/AActive
1001002NoWeb, Box OfficeOrder100%N/AN/AActive
test 11116NoWeb, Box OfficeOrder10%N/AN/AActive
test1511YesWeb, Box OfficeOrder100%N/AN/AInactive
test508NoWeb, Box OfficeOrder50%N/AN/AActive


Note: The Redeemed count updates in real time as buyers use the coupon codes. Coupons with Auto Apply = Yes do not require buyers to enter a code. The discount is applied automatically at checkout.


Best Practices

  • Use descriptive coupon names (e.g., Early Bird 2026) so you can easily identify them in your dashboard.
  • Set a Total Use limit to prevent over-redemption of promotional coupons.
  • Use Validity dates to automatically expire limited-time offers without needing to manually deactivate them.
  • Use Auto Apply sparingly, as it applies to all orders automatically and may not be intended for exclusive promotions.
  • When running online-only promotions, set Applicable On to Web to prevent Box Office staff from accidentally applying the discount.
  • Always keep coupons Inactive until the campaign is ready to go live.


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