Discount Coupon

FEARTICKET's Discount Coupons feature lets event organizers create and manage promotional codes to offer discounts to ticket buyers, either automatically or via a code at checkout. This guide covers everything you need to know about setting up and managing discount coupons.

Overview

Discount Coupons are found under Tickets & Pricing > Discount Coupons in your event dashboard. From here, you can:

• Add individual coupons one at a time

• Bulk upload multiple coupon codes via a CSV file

• Search and filter existing coupons by name, code, auto-apply status, or status

Frequently Asked Questions

How do I create a new discount coupon?

Navigate to Tickets & Pricing > Discount Coupons and click the Add New + button. Fill in the coupon details, conditions, and applicability, then click Save.

What information do I need to fill in when creating a coupon?

A coupon form is divided into three sections:

1. Coupon Detail

2. Coupon Condition

3. Coupon Applicability

What is the difference between a percentage (%) and a fixed ($) discount?

• Percentage (%): Reduces the ticket price by a percentage. For example, a 20% discount on a $50 ticket saves the buyer $10.

• Fixed Amount ($): Reduces the ticket price by a set dollar amount. For example, a $5 discount on a $50 ticket makes it $45.

What does the "Type" field mean?

Currently, the Type is set to Per Order, meaning the discount is applied once to the entire order and not per individual ticket.

What happens if a coupon is set to "Inactive"?

Inactive coupons cannot be used by buyers at checkout. The platform displays the note: "This coupon is applicable only if status is active." You can reactivate a coupon at any time by toggling it back to Active.

What is the "Auto Apply" option?

When Auto Apply is turned On, the discount is automatically applied to all qualifying orders. Buyers do not need to manually enter a coupon code. This is useful for promotional periods or loyalty discounts.

If YES, the discount will automatically apply on all orders.

Can I restrict a coupon to specific ticket types or dates?

Yes. Under Coupon Applicability > Applies To, select Custom to choose specific ticket types and/or event dates the coupon should apply to. By default, it applies to All ticket types and dates.

Can I limit how many times a coupon can be used?

Yes. Use the Total Use field under Coupon Condition to set a maximum redemption count. Once the limit is reached, the coupon will no longer be accepted.

Can I set a validity period for a coupon?

Yes. Use the Validity date picker to define the start and end dates during which the coupon is active. Outside of this date range, the coupon will not work even if its status is Active.

How do I upload multiple coupon codes at once?

Click Bulk Upload + on the Discount Coupons listing page. You can upload a CSV file with multiple unique codes.

Important rules for bulk upload:

• Put codes in the first column of the spreadsheet.

• Do not add a header row.

• A maximum of 1,000 codes per file is allowed.

• Click "Click here to download sample file" to get the correct format. </aside>

What columns are shown in the Discount Coupons list?

The coupon list table shows the following columns:

Can I search or filter my coupons?

Yes. Use the search bar at the top of the Discount Coupons page to filter by:

• Name

• Code

• Auto Apply (All / Yes / No)

• Status (All / Active / Inactive)

Click Search to apply filters or Reset to clear them.

Understanding the Discount Coupons List View

Once you have created coupons, they appear in the Discount Coupons listing page under Tickets & Pricing. Here is a breakdown of everything you see on this screen:

Page Actions

Search and Filter Bar

Use the filter bar at the top to narrow down coupons by:

• Name: search by the coupon's internal label

• Code: search by the exact coupon code

• Auto Apply: filter by All / Yes / No

• Status: filter by All / Active / Inactive

Coupon Table Columns Explained

Things to note from the list view:

• The Redeemed count updates in real time as buyers use codes.

• Coupons marked Inactive cannot be redeemed until reactivated.

• If Valid Since and Valid Until are blank, the coupon has no date restrictions.

• Coupons with Auto Apply = Yes do not need a code. The discount applies to all qualifying orders automatically. 

Sample Coupons Created

Below is an example of how coupons appear in the Discount Coupons list once created:

Note: The Redeemed count updates in real time as buyers use the coupon codes. Coupons with Auto Apply = Yes do not require buyers to enter a code. The discount is applied automatically at checkout.

Best Practices

• Use descriptive coupon names (e.g., Early Bird 2026) so you can easily identify them in your dashboard.
• Set a Total Use limit to prevent over-redemption of promotional coupons.
• Use Validity dates to automatically expire limited-time offers without needing to manually deactivate them.
• Use Auto Apply sparingly, as it applies to all orders automatically and may not be intended for exclusive promotions.
• When running online-only promotions, set Applicable On to Web to prevent Box Office staff from accidentally applying the discount.
• Always keep coupons Inactive until the campaign is ready to go live.